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Google Ads Copy Generator

Create responsive search ad headlines and descriptions within limits.

Get headline and description variations for Google Ads responsive search ads, written within the 30 and 90 character limits.

Use the tool

Only include claims you can prove and are allowed to advertise.

How Google Ads Copy Generator works

A Google Ads copy generator writes the headlines and descriptions used in responsive search ads, where you provide several text assets and Google combines them to fit each search. Headlines are limited to 30 characters and descriptions to 90, so writing many strong variations by hand is slow and it is easy to exceed the limits. This tool solves that by generating headline and description sets around your keyword, benefits, and goal, with each line kept within the character limits and varied in angle.

Enter your product or service, the main keyword, the benefits you can prove, the campaign goal, and a tone. The tool returns up to fifteen headlines and four descriptions covering the keyword, benefits, offers, and calls to action, each with a character count. Choose the strongest options, remove anything inaccurate or not permitted by advertising policies, and paste them into your responsive search ad. Include the keyword in some headlines, mix benefits with calls to action, and review performance reports so you can keep the assets that perform best and replace the rest.

Relevant, varied ad copy can improve click-through rate and quality, which can lower the cost of reaching customers, and strong calls to action help qualify clicks so the budget goes toward people likely to convert. Testing many angles quickly helps you learn what resonates without long writing sessions. Always confirm that every claim is truthful and compliant with advertising policies and local laws, and match ad text to the landing page so visitors find what the ad promised.

Frequently asked questions

What are the Google Ads character limits?

Responsive search ad headlines can have up to 30 characters and descriptions up to 90 characters. Each ad can include up to 15 headlines and 4 descriptions.

How many headlines should I write?

Provide as many varied headlines as you can, up to 15, because Google tests combinations. Make sure each one makes sense on its own and in combination with the others.

Can I use the copy without editing?

Review it first. Check spelling, claims, and policy compliance, remove anything you cannot substantiate, and make sure the message matches your landing page.

Does the tool guarantee better performance?

No. Results depend on targeting, bids, budget, landing pages, and competition. Use the generated copy as test material and let your own data show which variations work best.

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